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Home Garden Books:
Real Estate Confronts the e-Consumer
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The Internet has already significantly changed the way we live and work, what we read, even how we communicate. Only a decade ago, the Internet was simply a resource for academia and governments, yet today, the Internet is a dynamic, interactive medium, accessible by anyone with a computer and modem. While real estate professionals have traditionally been the gatekeepers of information, the role in the New Economy seems to be changing to that of analyst, interpreter and counselor of the information. In 1999 we researched about 1,000 companies in the real estate industry that have an online initiative. From this group the Top 75 were selected as those with the most promise and potential over next 5-10 years to have an impact or to change the real estate industry.
PRODUCT DESCRIPTIONS:
Binding: Paperback
EAN: 9780970452306
ISBN: 0970452306
Label: RealSure, Inc
Manufacturer: RealSure, Inc
Number Of Pages: 310
Publication Date: 2000-11-01
Publisher: RealSure, Inc
Studio: RealSure, Inc
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CUSTOMER REVIEWS:
Best snapshot, some interesting essays -
This is probably the single best overview of the intersection of real estate and technology from an industry perspective. The bulk of the book is two page overviews of 75 leading firms, comprising a broad competitive landscape. Though there is good data on these companies and some analysis of their functionality/proposition, this does not have the teeth of an analysts report nor provides deep insight into their business models or viability (FYI, that would be a lot to ask). Nonetheless, for anybody seriously trying to make sense of the changes going on, this is a very good start. For those involved in the business, it is pretty much essential if for no other reason than to keep straight the myriad of offerings containing the word 'home'.
The other essays are interesting, some informative because they are written by insiders and influentials, but I found more of the value in the company profiles (cheaper than a pass to Real Connect). Lastly, because of changes in the industry, this is a perishable good. I'd recommend buying it sooner rather than later. For a good overview of the last period of real estate and technology, the author's previous title (R.E. Confronts Reality) provides good context.
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